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February 03.2025
3 Minutes Read

Unlock Your Strength Potential with Invictus's Exciting New Program

Muscular man lifting weights in gym for Total Strength Program.

Introducing Invictus Total Strength Program

In a world where strength training is essential for both athletes and fitness enthusiasts, Invictus has launched the Invictus Total Strength Program, set to debut on February 3rd. This immersive program is specifically designed to boost your fundamental strength movements, focusing on the squat, bench press, and deadlift—three pivotal exercises that lay the foundation for any serious weightlifting regimen.

The Visionaries Behind the Program

The driving force behind this innovative program is the dynamic duo of Sam Dancer and Holden Rethwill. Dancer is no stranger to athletic excellence, having competed in the CrossFit Games five times and earning the title of Fittest Man in the 35-39 Men's Division in 2023. His teammate, Rethwill, is not only a five-time team Games athlete but also the head coach at Invictus San Diego. Together, their synergy and shared experiences—stemming from their collegiate football days—infuse the program with a unique perspective on strength development.

Why This Program Stands Out

While strength programs are plentiful, Invictus identified a gap in continuous, subscription-based options that cater specifically to athletes. Unlike previous offerings that were more rigid in structure, the Total Strength Program will evolve continuously, allowing users to track their strength gains over time. This adaptability sets it apart, appealing to both competitive athletes and those who wish to enhance their general strength.

Building Strength, Step-by-Step

The core of the Invictus Total Strength Program revolves around structured training cycles. Each cycle is meticulously designed to ensure smart progression, where each training block builds on the last one, promoting consistent improvement. Rethwill emphasizes that whether you're attempting to compete in CrossFit or simply aiming to achieve personal strength goals, this program is tailored for you.

Access to Expert Coaching

Imagine recording your lifts and receiving feedback directly from seasoned coaches! Participants will have the opportunity to record their lifts and upload them to the Fitr app, where they’ll receive personalized coaching insights. This way, feedback becomes an integral part of the learning process, helping users refine their technique and push past challenging plateaus.

The Power of Community

A key feature of the Total Strength Program lies in its emphasis on community connection. Members can utilize the community chat feature, fostering a sense of belonging as they share recovery tips and motivational messages. This supportive atmosphere is designed to keep subscribers engaged and accountable, making their strength journey that much more rewarding.

Future Potential: A Launchpad for Other Programs

The Total Strength Program serves not only as a standalone initiative but also as a foundational step for athletes looking to transition to other Invictus offerings. As Rethwill notes, it’s an excellent way to build raw strength before advancing to specialized programs like the ‘Athlete’ or ‘Masters’ tracks. This versatility makes it an appealing choice for athletes in their off-season too.

Final Thoughts

As fitness professionals, gym owners, and trainers, understanding the profound impact of structured strength training can advance your own coaching methods and client success stories. The launch of the Invictus Total Strength Program heralds a new chapter in personalized strength development, promising a community-driven approach to fitness that's poised to elevate performance across the board.

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